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Friday, 14 June 2013

The 101 ways to catapult your business to stardom

Thanks for stopping by. The book cover is well underway. I have been totally impressed by the contest submissions so far and I would LOVE your opinion on what is the best design.

Please click here to pick your favourites: https://99designs.com.au/book-cover-design/vote-nzseuv

Monday, 3 June 2013

Can Linkedin help you sell?

Use Linkedin effectively as a lead generation and conversion tool.

Can Linkedin help you sell? Absolutely! But as a stand-alone strategy I wouldn’t rely on it.

However, based on my profile, what I write about, the events that I do (and all the posts that flow from that) people that I’m not even aware of are ‘checking me out’ – just as they probably do for you.

Linkedin Attraction Marketing

I call that whole system ‘Attraction Marketing’ (incidentally, I run a workshop on it this week, because it works so well). It’s not a term I have coined, but a term I feel best covers everything that whole system is about.

So, from that I get an enquiry. Whether it’s consulting in Singapore, speaking at an event or joining a mentoring panel it’s not a ‘sale’ yet. You have to show up. And follow up. And… need I say it, close.

Conversion

Linkedin, like other social media channels when used correctly, is an extremely effective ‘lead generation’ machine. But for higher end s

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Mike Boorn
Founder of TREPcoach

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The 101 ways to catapult your business to stardom

Thanks for stopping by. The book cover is well underway. I have been totally impressed by the contes...

Can Linkedin help you sell?

Use Linkedin effectively as a lead generation and conversion tool. Can Linkedin help you se...

Eagle Waves Interview - get the book

Wednesday this week I was interviewed on Eagle Waves radio at Vivo Cafe in the Sydney CBD, Great int...

Mixing up your Social media for the Best Results

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